multi-variant testing

A/B and Multi-Variant Testing

Which of these is clearer?  This one or this one?  A or B?  If you've ever been to the eye doctor you understand the concept of A/B testing.  A/B testing your website isn't much different.  On your website, a page may appear to be well-designed but it might just need a little tweak here or [...]

By | 2017-03-07T11:00:13+00:00 September 12th, 2013|Advertising|