bounce rate

A No-Nonsense Perspective on Bounce Rate

Bounce Rate.  It represents the percentage of visitors who enter the site then leave the site or “bounce” without visiting a second page or leaving right away. Bounce rates are helpful in determining the effectiveness of a keyword choice or landing page. An entry page with a low bounce rate means that the page effectively [...]

By | 2018-06-11T08:37:38-04:00 October 17th, 2013|SEO Blog Archives|

Web Site Usability

Are your website visitors bailing out early?  Are you struggling with sales funnel leakage?  Your website may be missing the mark.  Just because it makes sense to you doesn't mean it makes sense to your website visitors.   Don’t be a focus group of one. First, define your goals.  What is the point of the website? [...]

By | 2017-03-07T10:58:09-04:00 October 8th, 2013|Digital Marketing|