SEO Blog Archives

SEO or Search Engine Optimization is always changing with adjustments to how Google ranks sites. So we like to think SEO is more about Organic Promotion to include Social Media.

SEO – A Reality Check

SEO is one of those things that mystifies many of us in the marketing field. In simple terms, it’s a head-to-head battle between you, your direct and indirect competitors. The reality is it’s an ongoing fight. So let’s be honest about what SEO really is. 7 Points of SEO "Reality" It’s not a once and [...]

By | 2017-03-07T10:46:02+00:00 May 29th, 2014|SEO Blog Archives|

SEO vs. Sales Optimization

SEO or search engine optimization, is a phrase that describes the procedures used to optimize a website to rank well in search engines. SEO includes processes such as adding relevant keywords and phrases, editing meta description and title tags among other components. But what is Sales Optimization? It can be best defined by the effectiveness [...]

A No-Nonsense Perspective on Bounce Rate

Bounce Rate.  It represents the percentage of visitors who enter the site then leave the site or “bounce” without visiting a second page or leaving right away. Bounce rates are helpful in determining the effectiveness of a keyword choice or landing page. An entry page with a low bounce rate means that the page effectively [...]

By | 2017-03-07T10:58:04+00:00 October 17th, 2013|SEO Blog Archives|